About JohnB
Who I Am
Head of Digital & AI Strategy - I'm a product owner building and scaling complex, multimarket digital operations from the ground up. Owning £1M+ budgets, leading cross-functional teams of 90+ whilst delivering measurable commercial outcomes across 20+ languages. Equally comfortable defining strategy at Director level and rolling up my sleeves to make it happen. Hands-on with AI deployment, having personally built and shipped automation tools to speed up workflows.